Various non-fungible tokens (NFTs) have been launched in the first week of the year. Companies have come up with different ideas, such as Samsung launching TV for NFTs, while the Australian Open becomes the first-ever Grand Slam championship to launch their own NFTs and a series of events on the Metaverse. Meanwhile, versatile singer-composer, producer and musician A.R. Rahman also jumped into the NFTs world with a partnership with HBAR Foundation. Also, E-Cell IIT Bombay has launched its own NFT, and claims to become the first student-run body to launch an NFT.
NFTs are digital assets that use the blockchain to document the ownership of items such as images, videos, and other collectables.
A.R. Rahman’s Entry into NFT
The HBAR Foundation, on Thursday, January 6, announced a partnership with Indian composer, producer and musician A.R. Rahman to create content for a new NFT music platform focused on India’s independent music community. It provides grant and organisational support for the development and growth of the NFT platform, scheduled to launch in the first quarter of 2022.
“Thrilled to announce our partnership w/ @arrahman- Academy, Grammy & Golden Globe award-winning composer, producer, & musician – to create a #NFT music platform promoting independent Indian artists. A tremendous value for @Hedera ecosystem & India’s vibrant music community,” HBAR Foundation tweeted.

Australian Open
Australian Open becomes the first-ever Grand Slam championship to launch their own NFTs and a series of events on the Metaverse. “A new era. A new arena. Time to take tennis to another dimension. Introducing @aometaverse, more soon…” Official account of AustralianOpen tweeted.
Bruce Lee’s NFT Entry
Film star and martial artist Bruce Lee’s estate has also stepped into the world of NFTs. On January 8, 2022, the Bruce Lee Family Company and the NFT protocol Ethernity launched Lee’s first NFT collection. Lee’s NFT compilation…










