WisdomTree Investments, Inc., an exchange-traded fund (“ETF”) and exchange-traded product (“ETP”) sponsor and asset manager, announced today its new relationship with custody technology platform Fireblocks in relation to the upcoming blockchain-native mobile app, WisdomTree Prime.
Individual digital asset wallets available to users of WisdomTree Prime will include multiple operational and security controls. As WisdomTree prepares for continual expansion of the products and services that will be available within WisdomTree Prime, the integration of Fireblocks’ Multi-Party Computation (MPC) wallet technology is expected to provide users with an additional layer of security associated with the management of their private keys for transacting in select crypto assets like bitcoin or ether and tokenized versions of physical assets like gold. Welcoming Fireblocks’ next-generation technology for WisdomTree Prime’s multi-faceted solution for securing digital assets underscores WisdomTree’s commitment to user trust and security. WisdomTree Prime plans to integrate Fireblocks with WisdomTree’s existing technology stack, including Securrency, a blockchain infrastructure technology provider.
WisdomTree is the world’s largest independent ETF sponsor, currently managing approximately $350 million in crypto assets with approximately $76 billion in global assets under management (AUM). WisdomTree Prime is a natural extension of the business. In creating this new initiative, WisdomTree is on a mission to provide a better way to save, spend, invest, transact, and deliver financial services in the most in-demand and fastest-growing finance sectors: cryptocurrencies and tokenized assets.
“As a first mover in seeking to bring passive investment strategies and other financial products and services to the blockchain, it is critical to partner with technology providers who will help WisdomTree provide a secure experience for our users,” said Will Peck, Head…
